Products and coupons

Products and coupons let you build a catalog of what you sell, with prices and options, and offer discounts that apply exactly where you want them.

For a local service business, products might be a standard tune-up, a maintenance plan billed monthly, or a service with different size options. Coupons let you run a seasonal promotion on one specific plan without discounting everything.

To set up a product:

• Go to Payments > Products and click Create Product.
• Add a title, description and images, and choose whether it appears in your online store.
• Set one-time pricing, or recurring pricing with a billing period, optional trial, number of payments and setup fee.
• Add variants, such as size, each with its own price, inventory and image.
• Configure taxes and assign collections, then save.

You can duplicate a product as a starting point, or import many products from a CSV file using the sample template.

To create a coupon, go to Payments > Coupons > Create Coupon, enter a name and code, choose a percentage or fixed discount, and optionally set start and end dates, a total redemption limit, one use per customer, and specific products, prices or variants. For subscriptions, choose whether the discount applies once, forever or for a set number of months.

Coupons work in funnels, stores, websites, payment links, calendars and more, but not on estimates or invoices. Some subscription coupon settings are not supported with PayPal. Workflow triggers for coupon applied and coupon redeemed can filter by product, price or variant.